Saturday, March 29th, 2008
Paulo Coelho’s Profitable Net Obsession
The best-selling author of “The Alchemist” offers several examples of the ‘power of free’. In 1999, Coelho’s Russian sales were less than 1,000 books, and his Russian publisher dropped him. After taking the radical step of posting a free Russian digital copy online, sales ballooned to 10,000 in a year, […]
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